Social Media Marketing Specialist
BlueLS
- Qatar
- Permanent
- Full-time
- Proven work experience as a Social Media Specialist or similar role
- Excellent knowledge of social media platforms and their best practices
- Experience in developing and implementing social media strategies
- Ability to create and curate engaging content
- Experience in social media analytics and reporting
- Strong written and verbal communication skills
- Attention to detail and ability to multitask
- Knowledge of SEO, keyword research, and content optimization
- Experience with social media management tools
- Bachelor's degree in Marketing, Communications, or a related field
1. Strategy Development: Creating social media marketing strategies aligned with the business goals.
2. Content Creation: Developing engaging content (text, image, video) for various social media platforms.
3. Campaign Management: Planning and executing social media campaigns, including paid advertising.
4. Community Engagement: Engaging with the audience, responding to comments and messages.
5. Analytics and Reporting: Monitoring social media metrics, analyzing data, and preparing reports to measure the effectiveness of campaigns.
6. Social Listening: Monitoring social media channels for mentions of the brand or relevant topics.
7. Collaboration: Working with other teams, such as design or product, to create cohesive campaigns. Brainstorm and collaborate with the website and app developers to optimize content and SEO.
8. Stay Updated: Keeping up with the latest trends and best practices in social media marketing.
9. Relationships: Cultivate and manage relationships with influencers, field specialists, and local media outlets to generate buzz and increase awareness of our brand and offerings.
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